In Dennis McDonald's Blog I found a post showing how social media was being used to connect retried Dow Chemical employees back to the company via the "Dow Network". This tool targets long term employees that can still have a role to play at Dow. The network allows Dow's people to engage electronically with employees at all stages of their career and provides a platform for generational knowledge transfer from older to younger workers.
The closed, online community allows users to expand their professional networks, renew old friendships, stay connected with the latest Dow information, and explore new job opportunities. It also keeps Dow connected to a larger talent pool, fuels collaboration and innovation, and facilitates a diverse and inclusive work environment.
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